I understand the importance of showing up in the right spot in Google. What is the right spot? It’s the position in every auction that yields you the highest profitability and meets your goals.
There are so many things that set a good Google Ads account from a bad one. Structure, bidding techniques, keyword layering, negative keywords are important and I optimize all of those. However, the skill that truly sets me apart is testing. I strive to be like a mad-scientist for my ad accounts, which often yields incremental gains.
Reviews, Rankings, and Comparisons
The goal of this site is to help you get the upper edge against search engines and your competitors. I review tools and products that can help you get there!
If you’re a paid search advertiser, start here:
Top Paid Search Management Software